If your site looks fine but still doesn’t feel right then this is for you.
You ever visit a site and immediately bounce?
Not because it’s ugly or broken, but because something just feels off?
That “off” feeling? It’s usually a mix of flow, clarity, and personality problems. It’s not about design trends. It’s about alignment.
As someone who’s built everything from artist sites to pharmaceutical dashboards, I’ve seen where creative websites lose people and how to fix it.
Let’s break it down.
The flow is confusing.
Signs your flow has issues:
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- No clear call to action
- Too many things competing for attention
- Pages feel disconnected or random
Fix it.
Map the user journey first.
Use one primary CTA per Page. Create sections that guide the eye down, not all over
Its Pretty… But Empty
Nothing breaks a vibe like a slow site. You can have the coolest brand in the world, if it takes 6 seconds to load it’s over.
Creative folks often over-prioritize minimal aesthetics and forget to inject real voice, motion, and intent.
Fix it.
Just add enough personality.
Use scroll-based animations, punchy copy, and visuals that say something. Let the brand’s energy come through.
Slow Sites Kill Vibes
Nothing breaks a vibe like a slow site.
You can have the coolest brand in the world, if it takes 6 seconds to load it’s over.
Fix it.
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- Compress Images
- Audit your plugins
- Use good hosting (Seriously)
- Don’t over animate with Divi – be smooth, not extra.
Mobile gets ignored. (Still?!)
Your mobile website isn’t a bonus.
It’s the default.
Fix it.
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- Test everything on your phone
- Adjust padding so buttons are finger-friendly
- Don’t stack elements in weird ways
WRAP UP: So, How Do You Fix It?
Start Simple:
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- Focus on the flow
- Inject your vibe
- Test speed and spacing.
- Ask for feedback from non-designers
And if your stuck?
It’s what I do.